The Role of Chatbots in WhatsApp E-commerce

 Thus, what role do chatbots play in this scenario? By offering prompt, round-the-clock assistance, responding to inquiries, and formulating suggestions based on user preferences, chatbots may improve the customer experience. 

Additionally, by automating repetitive processes like order confirmation and delivery updates, they may assist organizations in freeing up staff time for more intricate work.

Some real-world examples of businesses using chatbots for WhatsApp ecommerce include fashion retailer H&M, which uses a chatbot to help customers find the perfect outfit, and airline KLM, which uses a chatbot to send flight updates and boarding passes to customers.

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