Why Consider Messaging App Ads?
Chat software has been gaining popularity as the key channel for direct consumer communication.
The proliferation of smartphones has changed the meaning of messaging applications. Now, having Facebook Messenger or WhatsApp on phones is a common practice and not just something out of an early 2000s movie.
This marketing method gives the business a unique chance to associate itself with the target audience on a personal level and instantly.
Advantages of Messaging App Ads: Interaction & Socialization
Even though the ads on SMS apps may appear in a different space from the users' environment, they still address the users in their environment.
The fact that these channels are open and interactive license a business to personalize the message addressing the user's attitude or information that the user has acquired.
Besides, it is a strategy that enables effective user in
Know more - https://botpenguin.com/blogs/whatsapp-ads-vs-facebook-messenger-ads
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