What is WhatsApp Marketing Automation?
WhatsApp Automation is a technology that can automate all the simple jobs on the platform, thus making business and consumer interaction more beneficial and accessible for both parties involved.
It includes automatic replies, customer support robots (chatbot for WhatsApp), marketing and broadcast campaigns and lead tracking.
Automation helps those companies with a better customer experience, greater efficiency, lower costs, and shorter time-to-market for their products.
Know more - https://botpenguin.com/blogs/how-to-grow-your-business-using-whatsapp-marketing-automation
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